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Who We Are

We started Byrdie back in 2013 because, like you, we’re pretty obsessed with beauty, whether it's testing out the latest K-beauty trend to achieve our #GlassSkinGoals, discussing the best natural beauty products with Zoë Kravitz, or investigating the truth about Olaplex. Our team of award-winning writers and editors have worked for the biggest publishing houses and beauty companies in the business, including Hearst, Condé Nast, Meredith, and L’Oréal, and is committed to creating an inclusive space that lifts up diverse voices and celebrates the unique beauty found in each of us.

Byrdie Calls on Heather Jeffcoat on How to Improve Your Workouts

The website Byrdie has garnered quite a following thanks to their informative, well written content on all things related to women's health and beauty. In this recent article they reached out to our own Heather Jeffcoat, DPT for her expert advice on how to improve the effectiveness of your pre- and post-workout regimen with a few simple stretching tips.

From the Byrdie About page:

No matter your background, skin tone, hair type, or budget, you can come to Byrdie and feel like you are being seen and represented. Beauty isn’t one-size-fits-all, but unique to every individual and deeply personal—and we promise to be honest and vulnerable right there with you through our own personal stories. And since it’s as much about how you feel on the inside as it is about what you slather on the outside, you’ll find plenty of expert-backed wellness advice here, too.

The article begins:

"We naturally do it first thing in the morning, reaching high and long into the air to rid our body of tension and stress, yet many of us skip the stretching portion of our workout, promising to do it next time. Love it or hate it, stretching is an essential component for many in leading a healthy and fit lifestyle.

Read more: Byrdie | Fact: You Probably...

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What They Say About Us

  • Testimonials

    • Testimonial by A.M.

      Months after giving birth, it was difficult for me to go from a sitting or lying position up to a full standing position without feeling that I had to remain hunched over until a bit of time had passed to get fully upright. However, after taking Heather’s course, I learned exercises to get my body back to normal. She also showed me correct ways to lift and carry my son as well as put him in/take him out of the carseat and stroller. This class was really beneficial and Heather is a wonderful...

      Read more Testimonial by A.M.

  • Testimonials

    • Testimonial by A.B.

      Before I was referred to Heather Jeffcoat I was living in a nightmare. I had been married to my husband for three years and I was suffering from Vaginismus. That all changed when I visited my OBGYN and she said she knew of someone with a great success rate. To be honest I was hesitant at first because my first doctor had already told me that all I needed to do was order dilators from the internet and I should overcome my problem. She was wrong because I had followed the book on how to use the...

      Read more Testimonial by A.B.

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